Dynamis empowers users to understand their financial opportunities, set investment goals, and overcome barriers to entering the world of finance and investing.
Whether it's insurance, property acquisition, funds, or other investments, Dynamis helps users find their best investment strategy, all while providing a single place to find and optimize all of your assets. In addition to classical branding, design and development, hersom focusses on developing a comprehensive design system for this young digital brand, which serves as a sturdy foundation for all upcoming digital products of the Dynamis Group.
A cutting-edge responsive setup, enhanced with targeted animations and interactions, provides users
with a clear structure and guides them through the website towards key information and calls to action.
The core brand elements are interlocked in terms of color, typography, visual patterns for logos, digital, and stationery appearance.
We went through an in-depth design concept and strategy phase that revolved around core business goals and targets. By exploring various visual design approaches and iteratively refining them, we sharpened down towards a setup that just feels and looks right for the dynamis brand.